Saint Augustine Ghost Tours

Captn' Jack's Ghost Tours

 

Objective:
To create a two-minute advertising clip showcasing Captn' Jack's Ghost Tours in St. Augustine, Florida, incorporating the client's specified elements.

Client's Wish List:

• Graveyard with headstones

• Spooky music and sound effects

• Green screen element (provided by the client)

• Ending with testimonials

Creative Approach:

1. Atmosphere Creation:
   Developed a tinted black and white atmosphere to evoke a haunting mood, using a twitch effect on the fonts as they appear on the screen.

2. Visual Effects:
   Utilized a variety of Adobe products and third-party plugins, including Red Giant and Video Copilot, to achieve the desired visual effects.

3. Client Collaboration:
   Shared several test clips with the client, who expressed great enthusiasm for the direction of the project.

Outcome:
Delivered a final project that impressed the client immensely, prompting the following feedback:

Client's Reaction:
"Wow, knocked it out of the park! Awesome! The best yet! Burning the CD now! Thanks so much! Love the ending with the pirate store GIF!"